Browsing by Author Peter De Maeyer

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Issue DateTitleAuthor(s)
2015-05-07A study of customer satisfaction with community pharmacies in Thailand.Jitsupa Sriratanavit
2015-05-07A study of Thai tourism to japan: comparing the preferred travel mode of gen Y and baby boomers.Wynn Boonviriyalai
2015-05-07An investigation of branding and product development toward one tambon one product (OTOP) in Thailand.Jiranuch Chooncharoen
2016-05-26Attribution towards service quality, brand reputation and satisfaction outcome in Thailand's airline industry.Anyanaj Yahsahwatth
2018-11-13Blue ocean strategy and new business model in restaurant industry: the co cooking space case.Pitchaya Yindeepit
2017-02-22Competencies and digital marketing skills needs for public relations in Thailand.Chachamon Smart
2015-03-24Consumer behavioral toward mobile marketing through line application: the empirical study of airline industry in Thailand.Chanya Nakpant
2019-06-10Contrasting Thai male and female attitude towards day spa service quality in Bangkok: An important-performance analysis approach.Warangkana Punjapratheep
2015-06-11Cross cultural management in Bangkok hospital.Kaiyan Qin
2015-05-08Customer criteria of smartphone brand choices among Thai generation Y.Tuangporn Giranasophon
2017-05-24Effect of Ambush marketing to customers' attitude towards brand in Olympic game 2016.Metee Ploymee
2018-11-01Exploring security perception of mobile wallet in Thailand.Nareenart Khumjuang
2015-06-11Factor influencing customer satisfaction when buy clothing online.Thanapas Asavasiriroje
2018-11-01Factors affecting customer's decision to use grocery mobile application in Bangkok metropolitan: a case study of tops supermarket.Suchada Assawa-Umnuai
2015-06-12Factors affecting uasge intention towards mobile banking service.Kesara Supornsinchai
2018-11-01Factors influencing consumers' intentions to shop handmade bracelets online of female consumers in Thailand.Winda Preechawana
2018-11-09Factors persuading millennial employees to stay with leading pharmaceutical company during the disruptive world.Wiwat Sirijittanon
2018-11-01Factors that influence Chinese consumers' purchase intention on Thai skincare product.Puiki Hui
2015-05-07How health-conscious trend effects consumption of organic and functional food in Thailand.Sakdidej Suksapa
2018-11-09Key challenger preventing a successful transition to the first time supervisor of shared services center in Thailand.Patawin Ingpochai