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College of Management Mahidol University E-Thesis and Thematic Paper
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2015-05-29
การประยุกต์ใช้ทฤษฎีลำดับขั้นทางจิตวิทยาเพื่อศึกษาทำความเข้าใจคุณค่าของกาแฟเพื่อสุขภาพ (Functional coffee) ในผู้บริโภคสูงวัย = Applications of means ena chain theory and laddering technique for educational understanding the customer value on health and beauty instant coffee (functional coffee) of aging consumers.
สุวิตตา ชัยเพชร
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ทฤษฎีลำดับขั้นทางจิตวิทยา
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