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College of Management Mahidol University E-Thesis and Thematic Paper
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Results 1-10 of 21 (Search time: 0.016 seconds).
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Issue Date
Title
Author(s)
2020-01-21
A study of factors influencing consumer's decision on purchase intention towards elderly shampoo among senior citizen in Thailand.
Kajeejit Sriburee
2020-06-10
The factors behide the continuing success of Paithong ice cream.
Pornsinee Jirasathit
2020-06-10
Factor affecting intention to purchase genuine luxury bags of Thai customers.
Nichakorn Boonin
2020-06-10
Factors influencing purchase intention of creative community craft products in Thailand.
Apichaya Boonsomsuk
2020-06-10
The factors that influence customers' in-app purchase motivation in mobile application in Thailand.
Poonyisa Pongsakornsathien
2020-06-10
The factors influencing purchase intention and repurchase intention of the cosmetic product in the online channel and the offline channel in Thailand.
Ilada Issarapol
2021-09-12
POTENTIAL FACTORS AFFECTING PURCHASE INTENTION OF FASHION APPAREL PRODUCT ON THE ONLINE SHOPPING PLATFORM IN THAILAND
Napapat, Chatnararat
2022-04-30
FACTOR INFLUENCING INTENTION TO USE FOOD DELIVERY APPLICATIONS IN BANGKOK
Nathawat, Naovaratkulchai
2022-04-30
FACTORS AFFECTING THE PURCHASE INTENTION OF SPECIALTY COFFEE SHOPS IN BANGKOK
Natakarn, Sakdawekeeisorn
2022-12-18
FACTOR THAT INFLUENCES PURCHASE INTENTION TOWARDS BEAUTY PRODUCTS AT MULTI-BRAND BEAUTY STORE IN BANGKOK
Kamonlapat, Sirisarakarn
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Author
1
Apichaya Boonsomsuk
1
Apichaya, Nuyuth
1
Chu Nadi, Aung@Roi Aung
1
Gao, Hui
1
Ilada Issarapol
1
Jinzhe, Dai
1
Kajeejit Sriburee
1
Kamolchanok, Suwannachairob
1
Kamonlapat, Sirisarakarn
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Kanticha, Piluntanadilok
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Subject
2
Brand awareness
2
Product quality
2
Social media
2
Word of mouth
1
Age group
1
Attitude
1
Attitude toward herbal medicine
1
BMIs greater than 25
1
Brand Loyalty
1
Brand loyalty
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2020
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2022
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2021
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2023
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2025
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