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College of Management Mahidol University E-Thesis and Thematic Paper
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2567
การศึกษาแรงจูงใจที่ก่อให้เกิดการตัดสินใจซื้อประเภทอาหารและของใช้ในครัวเรือนในซูเปอร์มาร์เก็ต(Supermarket) และไฮเปอร์มาร์เก็ต (Hypermarket)
ภวรัญชน์ จันมาธิกรกุล
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การซื้อแบบฉับพลัน
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