Cause of conflict in multicultural company in Thailand.

Abstract

The purpose of this study is to investigate factors that create conflict in multicultural companies in Thailand. The results of this study may be beneficial for multicultural companies to increase their efficiency in communication and understand people from different cultures. The quantitative research methodology is focused upon respondents who work in a multicultural company in the Bangkok area. The results of the study show that leadership is the most important factor which can create causes of conflict in multicultural companies in Thailand. KEY WORDS: Multicultural, Conflict, Diversity, Leadership