Please use this identifier to cite or link to this item: https://archive.cm.mahidol.ac.th/handle/123456789/24
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eperson.contributor.advisorNathasit Gerdsri-
dc.contributor.authorSasiruch Jirasavetakul-
dc.date.accessioned2021-03-19T06:35:15Z-
dc.date.available2021-03-19T06:35:15Z-
dc.date.issued2019-06-13-
dc.identifierTH MS.001 2014-
dc.identifier.citation2014-
dc.identifier.urihttps://archive.cm.mahidol.ac.th/handle/123456789/24-
dc.description.abstractMany companies have attempted to be an innovative organization. In the software industry, many firms have driven an organization in concepts of agility. In developing an agile to be an innovative organization, we should know which factors of agile have an influence on becoming an innovative organization. Therefore, the focus of this research is to map the characteristics between being agile and innovative organization. The information and data are studied and gathered through literature reviews and questionnaire survey. The sample population of this study is selected from the listed of innovative companies assessed by the Stock Exchange of Thailand (SET). The result from factor analysis concludes three factors pertaining to being an agile organization, which are 1) market orientation 2) leadership 3) performance tracking. From the regression analysis, it can be indicated that two of three factors of an agile organization, "market orientation" and "performance tracking" are the influential factors for becoming innovative organization and also significant predictors for level of innovativeness.-
dc.publisherมหาวิทยาลัยมหิดล-
dc.subjectManagement and Strategy-
dc.subjectThesis -- College of management, Mahidol Universit-
dc.subjectinnovation-
dc.titleMapping characteristics between agile and innovative organization.-
dc.typeThesis-
Appears in Collections:Thesis

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