Exploring security perception of mobile wallet in Thailand.

Abstract

The purpose of this study is to explore more what are the consumer perception toward mobile wallet security and what could be best practice for mobile wallet providers do to overcome those security concerns. Hypotheses were tested by in-depth interview and collect data from twelve respondents who are early majority characteristics. The findings of this research showed that security concern is not considered as high level among this early majority group. In contrast, perceived usefulness becomes the main barrier that deter people from adopting it.