THE STUDY OF MOTIVATION LEADING PEOPLE TO AEROBIC EXERCISE ON THE REGULAR BASIS.

Abstract

The purpose of this thematic paper is to find out the motivations leading people to aerobically exercise on the regular basis and the reasons preventing people from doing so. This study uses the Self Determination Theory and Transtheoretical model as the baseline. The qualitative method is employed to obtain the data for analysis. The analysis is performed to obtain the information about what type of motivations leading people to aerobically exercise on the regular basis and reasons preventing people to do so. It is found that for people, who aerobically exercise on the regular basis, intrinsic motivation is key factor with some support from extrinsic motivation. For people who aerobically exercise because of extrinsic motivation, they will do on sporadic basis. Once external factor disappears, people will stop to exercise. The outcome of this analysis is used to develop strategies for Thai Health Promotion Foundation, local government, and business firms to motivate or convince people to aerobically exercise on the regular basis.