ANTECENDENTS & CONNSEQUENCES OF EMPLOYEEE EXPERIENCE A PERSPECTIVE ON MILLENNIALS

Abstract

The research purpose is to investigate the theoretical framework of employee experience when the work we know today has been undergoing a transformative phase due to the following driving forces; the talent war, the use of artificial intelligence, the fast-paced innovation that has been introduced into the competitive business arena. The theoretical framework of 'experience economy' was developed 20 years ago (Pine, 1999). Yet, the concept has been fully applied through the angle of customer experience. This research examines the 3 environments of employee experience-Workplace, Technology, and culture (Morgan, 2017). This study contributes to the literature by providing more information about Employee Experience antecedent and the significant consequences that the HR community is focusing on. The result of this research can help employers understand what influences employee experience and its effect on referral, and retention. Moreover, the researcher also defines the differences between employee experience and employee engagement. The research methodology would be carried out using a quantitative research method in the form of survey questionnaires. It is to investigate and see the relationship between employee experience and Employee Net Promoter Score (eNPS), Retention, and Engagement. Employee Engagement was measured using the shortened version of the Utrecht Work Engagement Scale (UWES) (Schaufeli et al., 2006). The survey was distributed among 164 millennial employees from various industries in Thailand. The statistical tools like Cronbach's Alpha Reliability Test, Correlation, Regression Analysis were employed for the research study. In addition, the moderating effect of demographic profile and mediating effect of employee engagement were investigated. The author gives a recommendation on how management could invest their resources in designing employee experience that leads to impact of people management, particularly among the young generation.