Please use this identifier to cite or link to this item: https://archive.cm.mahidol.ac.th/handle/123456789/5969
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eperson.contributor.advisorAstrid Kainzbauer-
dc.contributor.authorSaw Thura Ni Win-
dc.date.accessioned2025-10-25T02:35:04Z-
dc.date.available2025-10-25T02:35:04Z-
dc.date.issued2025-
dc.identifier.otherTP EM.003 2025-
dc.identifier.urihttps://archive.cm.mahidol.ac.th/handle/123456789/5969-
dc.description28 leavesen_US
dc.description.abstractThis study explores the motivations and resilience factors of first-generation entrepreneurs without family business backgrounds. Through qualitative research involving interviews with five entrepreneurs from diverse industries and nationalities, the study examines what drives these individuals to pursue entrepreneurship and how they sustain their ventures amidst challenges. The findings reveal that motivations for first-generation entrepreneurs’ starting businesses are both intrinsic and extrinsic. 3 factors of intrinsic and 2 factors of extrinsic motivation were identified. All participants were classified as opportunity- driven entrepreneurs, demonstrating proactive and goal-oriented behaviors. Personal factors contributing to their resilience include self-belief, believing in the importance of continuous learning, hard-work and dedication, and an unwavering attitude towards challenges. Contextual factors highlight the importance of social networks and family support systems. Recommendations were provided in the conclusion and recommendation session.en_US
dc.language.isoenen_US
dc.publisherTP EM.003 2025en_US
dc.subjectEntrepreneurship Managementen_US
dc.subjectFirst-generation entrepreneursen_US
dc.subjectEntrepreneurial motivationen_US
dc.subjectIntrinsicen_US
dc.subjectEntrepreneurial resilienceen_US
dc.subjectNon-family business backgroundsen_US
dc.titleMotivation First-Generation Entrepreneurs Without Family Business Backgrounds: A Study of Persistence Amidst Challengesen_US
dc.typeThesisen_US
Appears in Collections:Thematic Paper

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