Employee engagement in SMEs: the case study of "beauty clinic x" in Thailand.

Abstract

Employee Engagement has obtained strategic significance to the organizations in the recent years of tougher competition and severer talent war due to the globalization. Now the concept of Employee Engagement is recognized as the force to generate better performance, innovation, and higher customer satisfaction that all are critical for business success. Many studies on Employee Engagement have been done by both of academics and private consulting companies. The comparison of Employee Engagement’s antecedents from authors is also made which has been finalized as the paper’s framework: Attitude toward Work, HR Practice, and Organizational Climate. The study is conducted in order to examine what makes employee engaged at small and medium-sized enterprise of local beauty clinic in Thailand. The beauty clinic that the paper works on faces low employee engagement due to inconsistent HR practice and tense Organizational Climate which are caused in a failure of reorganization in transition from the first stage of enterprise to the second stage with bigger number of employees. To encourage the owner to recognize the importance of Employee Engagement and to create consistent HR practice to enhance employee engagement will benefit the company in the long run. KEY WORDS: Employee Engagement / Human Resources / SMEs