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Showing results 1 to 12 of 12
Issue DateTitleAuthor(s)
2014-07-29Attitude of "Y generation" woman regarding buying brand counterfeit products in Thailand.Pornphimon Taeweeraphichai
2015-01-20Challenge of healthcare professionals in building a hospital brand: a case study of Nan Ah hospital.Anuch Chantanaskul
2014-12-14Consumer's attitude toward purchasing luxury brand product and purchase intention.Preeyanan Rueangwarawat
2016-03-23Evaluation of rebranding strategy : a case of hiceeAnthika Akarathanapirom
2018-11-01Factors affecting toward customers' purchase intention of spare part's own brand in Thai industry.Tuangporn Kobkulsuwan
2015-01-20Factors behind the brand loyalty toward lingerie products.Chananya Kamnungthum
2015-01-20Factors behind the brand loyalty toward lingerie products.Chananya Kamnungthum
2014-12-14Key drivers of automobile brand choice in Bangkok.Phattanun Chiemprapha
2014-12-14Measuring customer-based brand equity on sportswear market in Bangkok metropolitan area.Wattanapong Ratchatasap
2015-05-08The factor influencing European car purchase for Thai consumers.Chanin Chinkachorn
2016-08-16The impact of celebrity endorsement toward skin care brand equity in Thailand.Napasorn Jittimitre
2019-10-09กลยุทธ์การจัดการกลุ่มผลิตภัณฑ์ (Product Portfolio Management: PPM) กรณีศึกษาของสินค้าแฟชั่น ที่มีตราสินค้า (Brand) และวางขายในร้านมัลติแบรนด์ (Multi-brand Store) =PRODUCT PORTFOLIO MANAGEMENT (PPM): CASE STUDY OF FASHION GOODS THAT HAS A BRAND AND SALES IN MULTI-BRAND STORE.พรลภัส ตั้งสุพพัตกุล
Showing results 1 to 12 of 12