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Browsing by Author Kannika Leelapanyalert
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Showing results 14 to 32 of 32
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Issue Date
Title
Author(s)
2016-05-26
E-commerce retail failures- the case of Thai groupon.
Tanapon Ongsirikul
2016-05-26
Exploring the decision marking process towards fitness centre of Thai female consumers aged 25 to 35 and 40 to 60.
Jirah Krittayapong
2015-01-20
Factors behind the brand loyalty toward lingerie products.
Chananya Kamnungthum
2019-06-10
Factors influencing individuals in continuance usage intention towards mobile banking in Thailand.
Chayawan Poromatikul
2016-05-26
Factors influencing luxury product consumption in Thai consumers.
Thitaphat Thitisomboon
2016-05-26
Factors influencing the usage of mobile banking.
Vasinee Julamont
2015-05-08
Factors that influence purchasing intention of young adults toward foreign luxury products in Thailand.
Nattaporn Asvatamrat
2016-05-26
Household decision-marking: an exploratory study of parent's snack buying intention and key factors that influence snack purchase for their children.
Natthinun Jarasjiroj
2014-12-14
Key drivers of automobile brand choice in Bangkok.
Phattanun Chiemprapha
2019-06-10
Key factors in purchasing intention toward fashion luxury designer brands among Thai consumers: comparison between self-gift and other-gift giving.
Yasinee Chansai
2014-12-14
Measuring customer-based brand equity on sportswear market in Bangkok metropolitan area.
Wattanapong Ratchatasap
2016-05-26
Study of how to develop client relationship in real estate agent industry.
Ratanawalee Pisanporn
2016-05-26
The effect of online travel review on tourists'attitude toward destination and travel intention among Thai fully independent travellers (FITs).
Yanin Srathongnoi
2016-08-16
The impact of celebrity endorsement toward skin care brand equity in Thailand.
Napasorn Jittimitre
2016-05-26
The impact of user interactions in social media on brand awareness and purchase intention-viral content.
Tarawan Phusitkanchana
2016-05-26
The important of client relationship marketing practices in oil and gas industry.
Prangsiri Salubsee
2014-12-14
The influence of hedonic and utilitarian value towards Thai luxury consumers.
Vorapol Athayu
2015-06-11
The influence of social media on Thai consumers online behavior.
Prathana Sinthukiow
2017-05-24
The understanding about sales and marketing collaboration and market orientation in hotel industry in Thailand .
Yotchat Thaleerat