Please use this identifier to cite or link to this item:
https://archive.cm.mahidol.ac.th/handle/123456789/1438
Full metadata record
DC Field | Value | Language |
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eperson.contributor.advisor | Roy Kouwenberg | - |
dc.contributor.author | Chada Srichuchart | - |
dc.date.accessioned | 2021-03-23T08:36:44Z | - |
dc.date.available | 2021-03-23T08:36:44Z | - |
dc.date.issued | 2015-12-20 | - |
dc.identifier | TP MM.017 2015 | - |
dc.identifier.citation | 2015 | - |
dc.identifier.uri | https://archive.cm.mahidol.ac.th/handle/123456789/1438 | - |
dc.description.abstract | The findings of this research show that the most important factors that the foreign backpackers consider when making a decision to buy hostel accommodation are that the hostel must provide internet service and the cleanliness of the bedroom and bathroom. The price is a secondary factor that they consider, and they also consider paying a higher price if it provides a trade–off to having a good location. In terms of gender, there are only some variables that are significantly different between male and female backpackers, but most of the factors are not statistically different between age groups. KEY WORDS: Accommodation/ Hostel/ Foreign Backpackers/ Buying Behavior | - |
dc.publisher | มหาวิทยาลัยมหิดล | - |
dc.subject | Marketing and Management | - |
dc.subject | Hostel | - |
dc.subject | Accommodation | - |
dc.subject | Buying behaviour | - |
dc.title | The key factors that influence the accommodation buying behaviour of foreign backpackers for hostels in Thailand. | - |
dc.type | Thematic Paper | - |
Appears in Collections: | Thematic Paper |
Files in This Item:
File | Description | Size | Format | |
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TP MM.017 2015.pdf | 7.04 MB | Adobe PDF | ![]() View/Open |
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