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Title: Honeybee leadership sustainability leadership: statistical evidence in airline industry.
Authors: Parichat Sinsongsuk
Keywords: Marketing and Management
Sustainable leadership
Honeybee leadership
Issue Date: 18-Apr-2016
Publisher: มหาวิทยาลัยมหิดล
Citation: 2015
Abstract: The purpose of this research is to investigate the sustainability philosophy that consistence with Thai organization in the field of Airline Industry. Quantitative questionnaire was used to find the correlation between the organization performance and the 5 sustainability outcomes. All the data were collected from the samples who are working in the businesses that are related in the Airline industry in Thai organization and interpreted through correlation analysis. As a result, Airline Industry performances find 10 significant elements out of 23 sustainability elements with no surprised that vision and quality are the most significant to this industry as it is a kind of service industry. Recommendations are given to the one who is interested in this industry and may go further to secondary research from this present study. KEY WORDS: sustainability leadership/ honeybee leadership / sustainability in airline industry/ business sustainability
Other Identifiers: TP MM.028 2015
Appears in Collections:Thematic Paper

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