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Title: Perception on personal wealth for the perspective of Thai generation Y.
Authors: Suppawit Vongveera
Keywords: General Management
Generation Y
Issue Date: 26-Nov-2018
Publisher: มหาวิทยาลัยมหิดล
Citation: 2017
Abstract: The main purpose of this paper is to find out personal insight and opinion of Thai generation Y about personal wealth with statistic methodology. 2 main research questions are what are the definition of Thai generation Y for personal wealth? And which factors (H1: occupation, H2: perception insight, H3: tools and methods, H4: welfare and social benefit) are directly impacted to wealth in perception of Thai generation Y? This research uses the quantitative approach. 200 samples were collected as represent of Thai generation Y. Multiple regression technique is applying to test hypothesis. The results of paper reveal all of factors (H1 to H4) are impact directly with perception of personal wealth of Thai generation Y. Modify framework identify in this research. Moreover, this study found 80% of Thai generation Y claim that they wealth must equivalent to assets more than 10,000,000 Baht at 2017. Limitations of research are sampling took from 3 provinces area and online survey. Qualitative method shall conduct to focus in deep of generation Y insight or extend result with innovation of financial instrument such as crypto currency.
Other Identifiers: TP GM.020 2017
Appears in Collections:Thematic Paper

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