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Title: Health initiatives program in central food retail organization.
Authors: Chayuth Suwanvongkij
Keywords: Marketing and Management
Health program
Issue Date: 17-Dec-2018
Publisher: มหาวิทยาลัยมหิดล
Citation: 2018
Abstract: purpose of this research is to explore more about the reasons of people who joining the health initiative program of Central Food Retail against people who never join the program. This research will also emphasized on the problems of concession in health of Thai’s people especially focus on employees. The result also revealed the reason based on people opinions of programs and activities that might need to improve. Mostly Thai people need more attention individually by set up private session to track the progress or session that provides the knowledge form nutrition. Moreover, employees should have a right to give opinion and select the activities that they prefer with support from their supervisor. The organizer or persons in charge of activities arranging should came up with varieties and incentives to avoid the tension and uninteresting atmosphere. However, each department also consisted with much difference type of employees. So understanding employees is the most fundamental thing before launching new campaign.
Other Identifiers: TP MM.026 2018
Appears in Collections:Thematic Paper

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