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College of Management Mahidol University E-Thesis and Thematic Paper
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2016-05-18
อิทธิพลของการสื่อสารแบบปากต่อปาก (Word of mouth) บน Facebook ที่มีต่อการตัดสินใจเลือกร้านอาหารของกลุ่ม Gen Y= Word of mouth communication on facebook has influenced Y generation people's choice of selected restaurant.
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