Please use this identifier to cite or link to this item: https://archive.cm.mahidol.ac.th/handle/123456789/763
Title: Supplier selection: selection criteria to electronics manufacturing in Thailand.
Authors: Sarote Wuttined
Keywords: Marketing and Management
Thailand
Supplier
Criteria
Electronics
Manufacturing
Issue Date: 20-Jan-2015
Publisher: มหาวิทยาลัยมหิดล
Citation: 2014
Abstract: In Thailand, Electronics Manufacturing is one of importance economic sector, there are 2,055 manufactures and 592,956 of employments which worth 8,143.97 Million USD of export value in 2013 to understand clearly of Supplier Selection Criteria that customer mostly use would help industrials to prepare and adjust way of doing business to attract customer. The researcher has designed interview Question base on G. W. Dickson who conducted research in 1966 and selected top 6 ranking criteria to use in this research as following (Cost, Quality, Delivery, Capacity and Technical support) The finding from this paper showing that customer mostly concern to Cost and follow by Delivery, Quality and Flexibility but some also concern with other criteria that have not been listed from Dickson model such as working atmosphere and communication. KEY WORDS: Supplier /Criteria /Electronics /Manufacturing /Selection
URI: https://archive.cm.mahidol.ac.th/handle/123456789/763
Other Identifiers: TP MM.043 2014
Appears in Collections:Thematic Paper

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