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College of Management Mahidol University E-Thesis and Thematic Paper
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Results 1-10 of 19 (Search time: 0.015 seconds).
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Issue Date
Title
Author(s)
2021-09-11
FACTORS THAT INFLUENCE PURCHASE INTENTION OF CLOTHING PRODUCTS ON INSTAGRAM STORES
Priyarat, Phuyen
2021-09-11
The dimension of customer's decision on clothes purchasing online influenced by social media.
Sirintip, Amatayakul
2020-01-21
A study of factors influencing consumer's decision on purchase intention towards elderly shampoo among senior citizen in Thailand.
Kajeejit Sriburee
2020-06-10
The factors behide the continuing success of Paithong ice cream.
Pornsinee Jirasathit
2019-06-07
Celebrity endorsement's effectiveness toward consumer purchase intention.
Titikorn Narongrith
2017-12-18
Factor influencing the purchase intention toward cold-pressed juice products among consumers in Bangkok metropolitan area.
Phichamon Kooanupong
2020-06-10
Factor affecting intention to purchase genuine luxury bags of Thai customers.
Nichakorn Boonin
2017-12-18
Factor influencing Thai people in Bangkok area to purchase built-in furniture in condominium.
Supachai Pakdeesrisakda
2020-06-10
Factors influencing purchase intention of creative community craft products in Thailand.
Apichaya Boonsomsuk
2020-06-10
The factors that influence customers' in-app purchase motivation in mobile application in Thailand.
Poonyisa Pongsakornsathien
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Author
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Apichaya Boonsomsuk
1
Apichaya, Nuyuth
1
Gao, Hui
1
Ilada Issarapol
1
Kajeejit Sriburee
1
Kamolchanok, Suwannachairob
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Kamonlapat, Sirisarakarn
1
Napapat, Chatnararat
1
Natakarn, Sakdawekeeisorn
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Nathawat, Naovaratkulchai
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Subject
2
Brand awareness
2
Product quality
2
Social media
2
Word of mouth
1
Attitude
1
BMIs greater than 25
1
Brand Loyalty
1
Brand loyalty
1
Brand personality
1
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