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College of Management Mahidol University E-Thesis and Thematic Paper
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Results 1-10 of 13 (Search time: 0.031 seconds).
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Issue Date
Title
Author(s)
2016-05-26
The consumer perception on celebrity endorsement online clothing and intention to purchase.
Mananchaya Achavapong
2017-01-12
Factors influencing the success of small/medium business through social commerce.
Grace Vongchavalitkul
2016-01-14
A comparison of Thai female consumer behavior toward online shopping for beauty accessories between different age groups.
Sirinud Netprasom
2018-11-19
Factors motivating elderly to go shopping online.
Chatchai Sukson
2017-01-11
Factors affecting purchase intention of clothing on social media stores in Thailand.
Jirabhon Sa-Nguanpuak
2018-11-01
Essential factors influencing consumer purchase behavior for women accessories in online story: case study of Orachat accessories.
Canate Prakobkaew
2017-05-24
Understanding Thai young adults toward cloth shopping on social media.
Somrutai Patamarat
2016-01-14
Consumer's attitude toward online shopping via social media.
Pannarat Wattananateepat
2015-10-06
Critical factors affecting consumer behavior in online shopping through social network.
Chitipat Anantavong
2020-01-21
The usage of online shopping among the older adult.
Praewpat Pupanead
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Canate Prakobkaew
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Chatchai Sukson
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Chitipat Anantavong
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Grace Vongchavalitkul
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1
Mananchaya Achavapong
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Napapat, Chatnararat
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Pannarat Wattananateepat
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Phonnapha, Phoungthapthim
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Pongboon, Denpisal
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customer behavior
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Customer purchasing behavior
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Domain Specific Innovativeness (DSI)
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E-commerce
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Factor analysis
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Fashion apparel
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Healthcare products and medical e...
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Older customers
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Online clothing
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Personal characteristics
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