Browsing by Author Chanin Yoopetch

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Issue DateTitleAuthor(s)
2020-01-21A study of factors influencing consumer's decision on purchase intention towards elderly shampoo among senior citizen in Thailand.Kajeejit Sriburee
2020-01-21A study of the difference between the effect of micro-influencer and macro-influencer on cosmetic product in Bangkok.Romteera Sudchar
2019-06-07Celebrity endorsement's effectiveness toward consumer purchase intention.Titikorn Narongrith
2021-02-23CONSUMER TRUSTS IN COSMETICS AND SKINCARE BETWEEN ASIAN BRANDS AND EUROPEAN BRANDS IN THAILANDPornpen, Taweepong
2019-08-10Drivers for adaptability on digital cosmetics ingredient platform for ingredients suppliers, research institutes, cosmetics manufacturers, and brand owners.Wuttipong Panitsettakorn
2021-08-31THE EFFECT OF HOTEL REVENUE MANAGEMENT PRACTICES ON PERCEIVED FAIRNESS, TRUST, SATISFACTION AND CUSTOMER LOYALTY: A STUDY ON DOMESTIC TOURISTS STAYING AT 3 - 5 STAR HOTELS IN THAILANDChatarin, Subying
2021-03-24Effect of Situational Factors on Impulse Buying to Satisfaction in Online Shopping for Branded Clothing.Phumitanon, Jidapa
2020-06-10Factor affecting intention to purchase genuine luxury bags of Thai customers.Nichakorn Boonin
2021-02-23FACTOR INFLUENCING THE INTENTION OF PEOPLE TO USE FITNESS CENTER MEMBERSHIP IN BANGKOKChutima, Thonabut
2019-08-10Factors affecting consumer buying behavior and purchasing decision at healthy grocery stores in Bangkok.Nutchanya Opasvimud
2018-11-09Factors affecting consumer's purchase decision towards bakery products at bakery shop in Chonburi province.Hataichanok Prawatlertudom
2018-11-13Factors affecting intention to purchase and shopping behavior on Thai fashion apparel brands in Bangkok.Passaporn Limnithda
2020-11-24Factors Influencing Bangkok-based Consumers' Purchase Intention of Dairy Products in a Subscription Business Model.Kamon-ard, Sookmano
2018-11-13Factors influencing generation Y employee turnover intention in electrical and electronics manufacturing companies.Lunlalit Rubcumin
2020-01-21Factors influencing generation Y'S intention to use outbound wellness tourism.Nitchakarn Anannukul
2020-11-26THE FACTORS INFLUENCING THAI CUSTOMER REPURCHASE INTENTION TOWARD CULTURAL DESIGN PRODUCTS IN THAILANDSalinthip, Damrongmahasawat
2018-11-09Factors that influence buying behavior of dog treat in Bangkok.Sansita Limvinitchai
2020-11-24Factors that influencing purchase intention of Lubricants between Personal use and Business useApisit, Sakasemchaikul
2018-11-07Healthy trends and consumer behaviors on consumption of nut related products in BangkokSITTIBOON PHONGWATCHARARAK
2021-12-04THE IMPACT OF COVID-19 ON CUSTOMERS’ CRITERIA IN SELECTING LUXURY HOTELS IN THAILAND AND THE INFLUENCE OF RELATED FACTORS THAT LEAD TO SATISFACTION AND LOYALTY INTENTIONKannikar, Wangtrakun